Thursday, 2 August 2012

MacEndo

Another exquisite design from Ramsay MacFarlane, this business card is created for renowned Endodontic practice, MacEndo.
A fusing of two sheets of 270gsm papers makes a substantial 540gsm weight, allowing a nice impression on both sides of the card. The stock is Colorplan from GF Smith which has a vast array of colours. The choice for this business card is Cobalt and Pristine White, with the added dimension of a Wire emboss to the Cobalt side.
The practice's brand is firmly stamped in white foil on one side and the reverse is letterpress printed in black and a cobalt ink, mixed to match the cobalt side perfectly.

Today's photograph was taken by Matt Pickett who has recently shot some of our work with great sensitivity and skill. His photographs display print to its best advantage and are so enticing - really makes you want to hold the piece in your hand. Thank you!

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